Dragun Beauty is inspired by founder Nikita Dragun, a trailblazing Transgender woman who believes no one should have to hide who they are. We create transformational makeup that celebrates people of all ages, races, sizes, genders, and identities as they unleash their fantasies and showcase their beauty.
Nikita Dragun is an Asian-Hispanic-American entrepreneur who gained millions of fans by sharing her journey as a Transgender woman online. As a teen growing up in Virginia, she was obsessed with the idea of transformation, facial architecture and how makeup can change your face. Beauty was a huge part of her transition story. She played with her face to create more feminine features and used social media as an outlet to document her artistry and extraordinary talent.
Nikita Dragun continues to use her platform to share her transformations and advance the LGBTQ+ beauty conversation. An activist at heart, she works with the LGBT and Trans Wellness Centers and supports inclusion and diversity for all ages, races, sizes, genders, and identities.